JCB is the world’s third largest manufacturer of construction equipment, employing 12,000 people in 22 plants around the world. The company’s most famous invention dates back to 1953, when its founder Joseph Cyril Bamford manufactured the first JCB backhoe loader.

The backhoe loader is one of over 300 machines in JCB’s product range today, which now includes telescopic handlers, tracked and wheeled excavators, wheeled loading shovels and skid steer loaders.

JCB is a leading UK exporter with 75% of its UK-made products getting shipped to over 150 different countries. Over its 70-year history, JCB has won 30 Queen’s Awards for Enterprise for export achievement and innovation.

The company also sponsors The JCB Academy, a state school in Staffordshire for 14 – 19 years olds that specialises in manufacturing, engineering and business skills.

JCB has a very successful Young Talent programme for apprentices and university graduates who are keen to to work in manufacturing and engineering.

Daisy tells how apprenticeships are fantastic option for anyone

Daisy Coombes is a 19 year old Higher Apprentice at JCB who was one of a number of apprentices from across the UK selected to be the stars of a media campaign calling on young people to kick-start their career by choosing an apprenticeship.

The ‘Get In Go Far’ campaign commenced in early-mid 2015 and involves TV advertising, outdoor posters and promotion through digital and social channels. The £13 million campaign is focused on directing young people to a Government website ( where they can find out more about the benefits and opportunities of apprenticeships.

Daisy Coombes, who works in JCB Compact Products in Cheadle, Staffordshire, said: “It’s been fun taking part in this campaign. A lot of people still question apprenticeships and say that university is the better option, so it’s been great to feel like my voice is being heard and that other people will hopefully see the options that are available for them to get qualifications and start a career as well.”

She adds: “Doing a Higher Apprenticeship in engineering at JCB has changed my life. I work as a design engineer four days a week, and study for an engineering degree one day. I have a salary, no student debt, and the support to pass my degree and become successful within the company. I’ve learnt so much more than I could ever imagine through my apprenticeship, and most of that has been through personal development.

“It’s equally as thrilling to be able to make decisions and to come up with new ideas and exceed people’s expectations of a 19-year-old female, and show them that nothing can stop you achieving whatever you want to. The ‘Get In Go Far’ campaign has been a great chance to let people know that apprenticeships are for anyone.”